How Do You Automate Your Online Business?
Automation is the use of various control systems for operating equipment; or use of some tools, methods or devices so as to achieve far improved results with minimal or reduced human intervention.
Human intervention reduced means you spend less effort, time, and mental energy to achieve improved results if not far better results. Also all your weaknesses and sabotaging mechanisms get reduced.
Here’s What Happened on Labor Day on Monday:
On Monday, Labor Day my business collected 432 leads and 2 sales. All I did was party with a few friends over mostly vegetarian BBQ, and later go to a fantastic Sushi place on the beach and have fun. This is the power of automation. These 5 Tips to automate your online business may make a big difference in achieving a great profit. These tips for automation are not at all what you think they might be. So please pay close attention.
But at the end of the day, it looks like I did some serious business resulting in 432 leads and 2 sales. Leads are equivalent to your prospects giving you their contact information and business card explicitly saying,
“Please put me on your mailing list. I’d like to get more information and would be interested in doing business with you.”
I am really blown away what is possible doing business using a simple strategic system.
When you see this some people get confused.
You probably heard the terms like “hits” and “unique hits.”
Without a lengthy explanation, hits refer to a number of views or visitors.
Lets say you use a tracking device to see what kind of traffic your website or blog site is getting.
“Hits” show how many times your website pages or blog sites are being viewed within the time frame set. Usually per day. Yesterday, today. Per week and per month.
“A unique hit” is a number of visitors coming to your website or blog site and who clicked on a capture page or banner that you have your offer attached. So hits are always bigger than unique hits. They would get some free information and in exchange of entering their Email addresses and/or their name or any other information you requested.
So “hits” is always greater than “unique hits.”
To be successful you must be organized and set up your automated system online.
(1) Capture Email addresses:
If you are an affiliate or distributor, be sure to setup your own lead capture pages so that you collect your prospects’ email addresses. You should also track where your leads and sales are generating from. Set some type of tracking device such as Trck.me and ClickMagick and code or tag the URL or link with HTML =&tid.
(2) Set up an autoresponder to collect and store the vital data:
When you have thousands and tens of thousands of Email addresses categories in certain ways, you could not possibly do this manually.
In the old days many people used a scanner to enter and upload their prospects’ information on Desk top. Before that by hand, you were squinting your eyes trying to read small prints and making tons of mistakes on their email address. Used Email organizer like Contact.
When you are just starting out, Aweber and GetResponse very popular. Aweber has a high quality of email deliverbility. GetResponse has a 30 Day free trial and an excellent tech support both chat and by phone.
(3) Choose a company that has a great sales funnel:
Setting up your own capture page can be intimidating and laborious. A capture page is also known as a lead page, landing page or opt-in page. It is a single webpage that is designed to capture your prospect’s information most commonly his Email address and first name.
Big vendors from ClickBank.com have great capture pages. However, there are tens of thousands of affiliates using the same capture pages, so after a while these capture pages do not allow you to be unique and stand out in the market place.
I’ve seen new Internet Marketers not able to move ahead because they just did not how to choose a great image, headline, etc. They literally stumble at this point.
IPAS2 is a simple automated system in this regard providing a solution to many beginners’ technical challenges. IPas2 has an excellent marketing team and its co-founder has great visions for the company and its affiliates. Several capture pages are available to choose from and conversions have been already tested in the market place. These capture pages are never overexposed to the public as IPAS2 is always testing its capture pages and upgrading.
In these headlines you can tweak your own special messages.
(4) Tweak your branding just a little:
People are fearful of losing their identities in automation. That’s what happened on assembly lines. Maximized profits and efficiency but no more individual personalities.
If you are totally new in Internet Marketing, you may get convinced that you should come up with your own brand and create your own products. If you have lots of financial resources and time, this is a great idea. After all everyone is unique and has a very special message to the world.
Before you jump into another big project that may require spending 3 months and upto $15,000 to $20,000 on extra courses and coaches, you may want to re-examine why you are considering Internet Marketing in the first place. If you can afford the time and money, take such a course and hire a professional coach.
Is this another excuse and delay on your part? Ask yourself this question. “Do I need to monetize what I am learning in Internet Marketing immediately?”
“No, I am here because I need to make some extra income now.” Is this your thought?
It is possible to edit the headline on your own.
You have a choice to be you and speak to your prospect as he is about to watch the company’s video sales page. You make a short video about yourself, a brief social proof and introduce the sales video.
This is called a bridge video.
In the system I described above you can create your own bridge video and insert in front of the company’s sales page at no extra cost. You are getting training of how t and the mindset. You also need no extra software application systems.
When you become more advanced, you can get application systems like ClickFunnels or LeadPages. Typically this type of a lead generation application will be additional $35- $100 monthly charge and you’d have to spend a week or two learning about more software applications systems.
(5) Automate Yourself using Social Media:
This doesn’t mean you become like a robot and live like a zombie. This means you create a great daily habit to do things automatically and systematically. That part of the self known to “self-sabotage” your great chance to succeed wouldn’t have a chance to stop you.
You use social media like Facebook, Twitter and YouTube to generate rich, valuable contents and post them daily. The entrepreneurs in my Community all blog daily to generate great stories and shares.
They also Email to their list daily at least once.
This is how you stand out as an authentic person. This is how people begin to know you well. We go back to that old fashion value, people do business with those they know, trust and like.
Blogging on a regular basis has become an essential part of branding yourself and promoting business online.
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If you are interested in discovering a simple 3 step system which uses many aspects of automation explained above, watch this super short video presentation.